Dubai is one of the biggest online markets in the world, with more than 90 percent of the online and active population. As per experts, if a brand wants to scale or expand, Dubai can be an excellent market. You might have a well-designed and developed website for business expansion, but when it comes to getting your website discovered by people, you can’t ignore SEO or Search Engine Optimization.
Whether using a VPS, dedicated or shared server for your website, you should invest in SEO Dubai to make your online business appear at a better rank in the SERPs (Search Engine Results Page). This post will explore some proven and useful SEO tips to achieve the desired results.
SEO- A Crucial Factor For Every Website
It’s a known fact that Google keeps updating its SEO algorithm frequently. By opting for the best SEO services, you can easily optimize the content to enjoy a higher ranking, attracting more potential customers. As a result, there will be higher conversions and a boost in revenue.
Now, let’s look at some SEO tips that a top-rated Digital marketing agency uses to achieve a higher ranking.
Craft Mobile-Friendly Webpages
With the mobile-first index gaining more importance, it’s essential for you to optimize your web pages to run smoothly on mobile devices. Although a desktop copy can still be displayed and indexed under a search engine’s mobile index, it is not a viable option and can severely affect your ranking.
Hence, here are some of the tweaks that you can do to make your site mobile-friendly are:
- Lowering the UI elements’ size
- Using responsive web design
- Compressing and optimizing images
- Using AMP cache to tag pages
- Adding viewpoint metatag.
Also, it is significant to test the website on Google PageSpeed insight and a mobile device. This is where an experienced Digital marketing agency can assist you.
Create the Perfect Site Map
One of the common elements of every website is the site map. It displays all the links that can take visitors to different pages of your website when clicked. A well-created site map can make your website easily crawlable. This, in turn, can bring more organic traffic and boost your website ranking.
Take Advantage of Video Marketing
Most marketers and businesses tend to ignore video marketing. However, the fact is that video marketing can be a great source of traffic. Interactive video content has a huge potential that can be very helpful in SEO. It can even lead to better user engagement. Some visitors may prefer to see a 1-minute video instead of going through a 200-words article.
Update Your Website Content Regularly
If you are not updating your content consistently, search engines will consider it as a dead structure. By updating your content regularly, you can keep your website up-to-date with the latest information. After all, visitors wouldn’t want to go through old content always.
The growth of your online business highly depends on its visibility, which is possible through SEO Dubai. While these are a few SEO tips to boost ranking and visibility, there are more useful methods that you can take advantage of by partnering with a trusted SEO agency in Dubai. Hire the best agency now and reach your online customers with ease.